An urban planner and a specialist in sustainable development and governance. She has many years of experience working at NGOs and development projects that focus on women empowerment, youth autonomy, social cohesion, and early childhood education system reform. Since 2017, she decided to dedicate her career to the common good by becoming the coordinator of the Economic Interest Grouping (EIG) Pottery of Sejnane, known as Sejnania. As the manager of this pioneering project, she has developed a promising and expanding niche market for the pottery artisans of Sejnane through extensive skills training, marketing, product promotion, and lobbying and advocacy. Sejnania is the first social and solidarity economy project in Tunisia, bringing together 100 pottery artisans from Sejnane. Sejnane pottery has been classified by UNESCO as an intangible cultural heritage since November 2018. Two main project objectives have been achieved, and currently embarking on the final one titled: “Creating local development around this ancestral art” through the Sejnania Xplore project.