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Theo van de Laar has been active in tourism in Jordan since 2000. He currently runs Rosetta Reizen, a Dutch travel agency specialising in tours in the Middle East, North Africa, the Caucasus region and Central Asia. He also works as a lecturer in tourism and sustainability at Breda University, the Netherlands. Moreover, Theo is involved in the Youth JO level up project, which aims to upskill and create jobs for more than 350 people in adventure tourism....

Nedal Zahran is the Director of Business Development at Leaders International.  A development professional with over 15 years of experience in organisational development, project design, strategy, research and consultancy at key non-profits, UN agencies and international organisations. Subject matter expertise in areas of economic development, entrepreneurship, and sustainable tourism. He implemented local and regional consultancy assignments and led multi-million-dollar fundraising strategies. Nedal has a master’s degree from the University of Manchester in International Development: Poverty, Conflict and Reconstruction....

Alessandro holds a Master’s degree in International Business and Public Policies and 14+ years’ international experience in managing EU-funded sustainable tourism projects and working with the managing authority of the ENPI CBC MED programme. As the founder and director of the social enterprise PRISM since 2012, he has fostered collaborative development strategies involving both public and private stakeholders at a global scale....

An urban planner and a specialist in sustainable development and governance. She has many years of experience working at NGOs and development projects that focus on women empowerment, youth autonomy, social cohesion, and early childhood education system reform. Since 2017, she decided to dedicate her career to the common good by becoming the coordinator of the Economic Interest Grouping (EIG) Pottery of Sejnane, known as Sejnania. As the manager of this pioneering project, she has developed a promising and expanding niche market for the pottery artisans of Sejnane through extensive skills training, marketing, product promotion, and lobbying and advocacy. Sejnania is the first social and solidarity economy project in Tunisia, bringing together 100 pottery artisans from Sejnane. Sejnane pottery has...

A journey designer and content creator, known as the first Yemeni solo female traveler. Sumaya creates films and tells stories about travel, freedom and self-awareness in her podcast Bar o Bahr with Sowt Podcasts, Jordan. ...

Duha is a seasoned corporate lawyer with over 15-year background in the legal domain spanning both Jordan and international markets. Beyond her legal prowess, Duha is the President of the Jordan Trail Association. Her engagement in the enhancement and oversight of hiking trails across Jordan, including the renowned Jordan Trail, reflects her commitment to fostering adventure tourism. Duha's influence extends to community-based initiatives as a Board of Trustees’ member of the Jordan Hashemite Fund for the Development of the Jordanian Badiya. Her role in incubating tourism projects, including empowering local communities through agri-tourism ventures, has contributed to sustainable growth. Duha is also the Founder and Secretary General of the Jordan Climbing Federation, the body responsible for the establishment of climbing as a...

Marketing and business development professional with 20+ years of experience in product development and go-to-market strategies for mobile & internet products and services. Ziad has deep knowledge of the ICT sector including mobile operators, mobile apps/browsers, portals and technology startups. As an experienced and innovative consultant with demonstrated ability to excel, he currently leads programs and projects at the ICT Association of Jordan - int@j....

Experienced Director Of Digital Marketing and Communications with a demonstrated history of working in the hospitality and insurance industry. Skilled in business planning, project management, operations management, and event management. Alaa’ is a Certified Digital Marketing Professional from the Digital Marketing Institute and holds an MBA degree from Anglia Ruskin University Cambridge UK....

With over 15 years of expertise in innovation consulting, program design, and facilitation, Ahmed leads the charge in fostering innovation and providing vital support to emerging businesses and startups on the African and global scale. At the heart of his entrepreneurial journey lies the success story of Startups of Alex, the first business incubator in Alexandria, which Ahmed established to nurture impact-driven entrepreneurship. During his tenure as the International Business Development Manager and Cofounder at iceHubs Global CIC, a renowned UK-based social enterprise, he also played a pivotal role in transforming sustainability challenges into sustainable, green business solutions. His international reach extends across 18 countries in Africa, Southeast Asia, and Europe, where he has provided consultancy and mentorship to international...